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9A0-394
  • Exam Code: 9A0-394
  • Exam Name: Adobe Media Optimizer Business Practitioner
  • Updated: Jul 15, 2026
  • No. of Questions: 50 Questions and Answers
  • Download Limit: Unlimited
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Adobe 9A0-394 Exam Syllabus Topics:

SectionObjectives
Topic 1: Audience and Targeting- Audience segmentation
  • 1. First-party and third-party data usage
    • 2. Remarketing strategies
      Topic 2: Search Campaign Management- Performance optimization
      • 1. A/B testing and campaign refinement
        • 2. Budget allocation and bid adjustments
          - Campaign setup and configuration
          • 1. Bidding strategies and optimization rules
            • 2. Keywords, ad groups, and targeting
              Topic 3: Adobe Media Optimizer Overview- Platform fundamentals
              • 1. Advertising Cloud / Media Optimizer concepts
                • 2. Account structure and components
                  Topic 4: Reporting and Analytics- Performance measurement
                  • 1. KPIs and conversion tracking
                    • 2. Attribution models
                      - Reporting tools
                      • 1. Dashboards and standard reports
                        Topic 5: Optimization and Automation- Automated bidding and rules
                        • 1. Rule-based optimization strategies
                          • 2. Budget pacing and automation controls

                            Adobe Media Optimizer Business Practitioner Sample Questions:

                            1. What does selecting Preserve Embedded Profile in the Output Preferences of Bridge do?

                            A) Converts all profiles in the images exported in the web gallery to sRGB
                            B) Preserves all profiles in the image. If the profile is NOT supported in JPG, the profile is converted to sRGB.
                            C) Converts all profiles in the images exported in the web gallery to a profile of your choosing.
                            D) Discards all profiles for images exported in the web gallery that are not sRGB


                            2. You want to create a character style on a portion of a paragraph. What should you do?

                            A) Select the font type from the type tool
                            B) Select the font size from the type tool
                            C) Select the text and apply the character style
                            D) Select the text layer and apply the character style


                            3. Which slider is NOT available in Process Version 2012 in Camera Raw?

                            A) Blacks
                            B) Contrast
                            C) Brightness
                            D) Highlights


                            4. Which is an accurate statement of using LUT adjustments in Photoshop?

                            A) The colors in an image are remapped to others based on a Lookup Table
                            B) The color mode is set to CMYK
                            C) The colors in an image are always black and white
                            D) The image is flattened


                            5. You have started a transformation. The transformation width is set to 100%. You want the width of the transformation to be 3 Inches. What should you do?

                            A) Change your rulers to inches in the document
                            B) Enter 3in into the Width field and press the enter key
                            C) Change your units to inches in the Preferences
                            D) Select the Relative Positioning checkbox


                            Solutions:

                            Question # 1
                            Answer: B
                            Question # 2
                            Answer: C
                            Question # 3
                            Answer: D
                            Question # 4
                            Answer: A
                            Question # 5
                            Answer: B

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