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Instant Download Facebook : 100-101 Questions & Answers as PDF & Test Engine
- Exam Code: 100-101
- Exam Name: Meta Certified Digital Marketing Associate
- Updated: Oct 19, 2026
- No. of Questions: 85 Questions and Answers
- Download Limit: Unlimited
Price: $69.98
- Online Tool, Convenient, easy to study.
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Price: $69.98
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- Two Modes For 100-101 Practice
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Price: $69.98
- Printable 100-101 PDF Format
- Prepared by Facebook Experts
- Instant Access to Download 100-101 PDF
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- Free 100-101 PDF Demo Available
A team of subject experts and experienced professors stands behind the Lead2Passed materials, arranging the Facebook Meta Certified Digital Marketing Associate content so the 85 practice questions track the 100-101 exam as it stands in 2026.
Facebook 100-101 Exam Overview:
| Certification Vendor: | Meta (formerly Facebook) |
|---|---|
| Exam Name: | Meta Certified Digital Marketing Associate Exam |
| Exam Number: | 100-101 |
| Real Exam Qty: | 46–50 |
| Passing Score: | 700 out of 1000 |
| Related Certifications: | Meta Certified Creative Strategy Professional Meta Certified Media Measurement Specialist |
| Available Languages: | English, Portuguese, Italian, Spanish, French, German |
| Exam Format: | Multiple Choice, Multiple Select |
| Exam Price: | $49 USD |
| Certificate Validity Period: | 24 months |
| Exam Duration: | 90 minutes |
| Recommended Training: | Meta Blueprint Free Learning Path |
| Exam Registration: | Certiport Scheduling Meta Blueprint Official Registration |
| Sample Questions: | DOWNLOAD DEMO |
| Exam Way: | Online proctored or in-person at authorized Certiport/Pearson VUE test centers |
| Pre Condition: | No mandatory prerequisites; recommended for entry-level marketers, students, and business owners |
| Official Syllabus URL: | https://www.facebookblueprint.com/business/learn/certification/exams/100-101-exam |
Facebook 100-101 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Advertising Fundamentals | 25% | - Budgeting, scheduling and bidding - Targeting and audience types - Campaign structure and objectives - Ad formats and creative best practices |
| Establish Business Presence | 20% | - Configure Ad Account and Meta Pixel - Set up Facebook Page, Instagram Business Account - Create and manage Meta Business Account |
| Create and Manage Ads | 25% | - Placement and delivery options - Privacy policies and ad guidelines - Build campaigns in Ads Manager |
| Value of Meta Technologies | 15% | - Business benefits of Meta marketing solutions - Overview of Meta platforms |
| Reporting and Measurement | 15% | - Key performance metrics - Interpret results and optimize - Basic attribution concepts |
100-101 Exam FAQ — Experts, Service, Free Trial
Facebook recommends these training resources for the Facebook Meta Certified Digital Marketing Associate exam:
Follow the training with steady self-testing — the 85 practice questions from Lead2Passed help you apply theory and fill any gaps the training leaves.
The 100-101 exam is a Facebook certification exam validating the Facebook Meta Certified Digital Marketing Associate syllabus shown above. It belongs to these credential paths: Meta Certified Media Measurement Specialist, Meta Certified Creative Strategy Professional. Candidates in 2026 start with Lead2Passed's 85 practice questions, available as a printable PDF, a Windows Desktop Test Engine, and an Online Test Engine — three versions of the same materials.
Lead2Passed issues a full refund if you take the Facebook Meta Certified Digital Marketing Associate exam within 60 days of purchase and do not pass. The policy does not apply if the exam is taken within 3 days of purchase, if the exam was never actually taken, or to free materials or expired orders, and the candidate name must match the payer name. Submit a scan of your enrollment slip and the official Score Report PDF within 2 days of the exam; claims are processed within 7 days. Alternatively, exchange for two free exam products of equal value and keep your original update service. Orders arrive by email within 1 minute — contact support if nothing arrives within 2 hours.
The official Facebook Meta Certified Digital Marketing Associate outline defines 5 domains. The leading three are Create and Manage Ads (25%), Value of Meta Technologies (15%), and Advertising Fundamentals (25%). The full list is in the topics section above, and Lead2Passed's 85 practice questions cover each one.
The Facebook Meta Certified Digital Marketing Associate exam contains 46–50 to complete within 90 minutes. Timed simulation in the Lead2Passed Desktop Test Engine teaches that rhythm before exam day does.
No mandatory prerequisites; recommended for entry-level marketers, students, and business owners Since requirements change over time, confirm the latest on the official Facebook exam page before scheduling.
Three versions of the same study materials: a printable, expert-prepared PDF with free demo download and instant access; a Desktop Test Engine for Windows with customizable simulation and timed modes that works offline; and an Online Test Engine for any browser on Windows, Mac, Android, and iOS with test history and performance review. All 85 practice questions are identical across versions. Every purchase includes 365 days of free updates, a 50% renewal discount afterward, and unlimited computer installations.
The Facebook Meta Certified Digital Marketing Associate exam requires 700 out of 1000 to pass, and registration costs $49 USD. A failed attempt means paying the same fee again — a readiness check with the Lead2Passed engines before booking is the cheaper option.
Online proctored or in-person at authorized Certiport/Pearson VUE test centers Register for the Facebook Meta Certified Digital Marketing Associate exam through these official channels:
After booking, Lead2Passed delivers your practice questions within 1 minute — preparation starts the same day.
Facebook Meta Certified Digital Marketing Associate Sample Questions:
Which two options does an advertiser choose when creating a Lookalike Audience? (Choose 2)
- A. Audience size
- B. Interests
- C. Source audience
- D. Demographics
Correct Answer: A,C 🗳️
A retailer has new campaign assets for an upcoming spring collection. They want to offer an immersive post click experience that allows viewers to swipe through and took at video, photo and text formats in one ad.
Which creative format should the retailer use?
- A. In stream video
- B. Stories
- C. Reels
- D. Instant experience
Correct Answer: D 🗳️
A company is delivering multiple ad sets and ads within a single campaign. The company wants to know the amount spent on a specific ad. Where can this be found?
- A. The Campaigns tab within Ads Manager in the Budget column
- B. The Ads tab within Ads Manager in the Amount Spent column
- C. The Ads tab within Ads Manager m the Budget column
- D. The Campaigns tab within Ads Manager in the Amount Spent column
Correct Answer: A 🗳️
Which Facebook roles are able to manage an ad account? (Choose all that apply)
- A. Viewer
- B. Administrator
- C. Advertiser
- D. Analyst
Correct Answer: B,C 🗳️
A business selects Engagement as its campaign objective.
Which action would the business want its customers to take?
- A. Remember an ad
- B. Visit its website
- C. Make a purchase
- D. Like a post
Correct Answer: D 🗳️
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