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IBM P8010-099 Exam Syllabus Topics:

SectionObjectives
Topic 1: IBM Coremetrics Solution Overview- IBM Digital Analytics (Coremetrics) architecture overview
- Coremetrics product positioning and analytics capabilities
Topic 2: Troubleshooting and Best Practices- Tag validation and debugging
- Best practices for data accuracy
Topic 3: Implementation and Configuration- Configuration of reports and metrics
- Tagging implementation concepts
  • 1. Data collection and processing flow
    • 2. Page tagging and event tracking basics
      Topic 4: Data Collection and Reporting- Standard reporting features and dashboards
      - Web analytics data capture methods
      Topic 5: Coremetrics Tools and Features- Customer behavior analysis tools
      - Conversion and campaign tracking

      IBM Coremetrics Technical Mastery Test v1 Sample Questions:

      1. When is a Technical Properties tag sent?

      A) On the first page of a session.
      B) On the home page only.
      C) On every page.
      D) On special promotion pages.


      2. Which of the following report data visualization options are offered within LIVEmail?

      A) Bar
      B) Pie
      C) Bubble
      D) All of the above.


      3. Which statement regarding AdTarget ctive-Test?mode is NOT true?Which statement regarding AdTarget? ?ctive-Test?mode is NOT true?

      A) Active-Test mode should be used by both the Partner and Client organizations to ensure data syndication is performing as expected before promoting syndication to Active.
      B) Either the Client or the Partner is allowed to promote AdTarget syndication from Active-Test to Active.
      C) Active-Test mode is automatically enabled when a Partner approves a client request for syndication via the AdTarget UI.
      D) Active-Test mode disables syndication for all visitors except those that have set a test cookie in the browser from which they will be conducting tests.


      4. Which of the following transaction events (Coremetrics tag types) are NOT currently supported by AdTarget for data syndication?

      A) Search Events
      B) Conversion Events
      C) Page View Events
      D) Registration Events


      5. Which Analytics reports support multi-level category structures (more than 1 category level)?

      A) None.
      B) Topline Summary and Clickstream.
      C) Merchandising and Page Categories.
      D) Merchandising Report.


      Solutions:

      Question # 1
      Answer: A
      Question # 2
      Answer: D
      Question # 3
      Answer: B
      Question # 4
      Answer: D
      Question # 5
      Answer: C

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